StrategyIntermediate

Product Vision Generator

Create a compelling product vision and strategic product direction.

Prompt

Act as a Senior Product Strategy Consultant.

Create a product vision based on:

Product idea:

{{product_idea}}

Target customers:

{{target_customers}}

Customer problem:

{{customer_problem}}

Business ambition:

{{business_ambition}}

Generate:

1. Product Vision Statement
2. Customer Problem
3. Target Audience
4. Value Proposition
5. Product Positioning Statement
6. Strategic Pillars
7. Product Principles
8. Key Differentiators
9. Desired Customer Outcomes
10. Business Outcomes
11. Success Metrics
12. Key Assumptions
13. Risks to the Vision
14. Short Internal Version
15. Short Customer-Facing Version

Avoid vague claims such as "best", "innovative" or "revolutionary" unless supported by a specific differentiator.

Make the vision memorable, directional and useful for product decisions.

Replace the highlighted variables with information about your own product, feature or business objective before using the prompt.

{{product_idea}}{{target_customers}}{{customer_problem}}{{business_ambition}}

Example in action

See how this prompt transforms a real input into a structured result.

Example input

Product idea: A streaming package designed for university students. Target customers: University and college students. Customer problem: Premium streaming subscriptions are expensive and fragmented. Business ambition: Build an early relationship with younger customers and improve long-term retention.

Example output

Product Vision: Make premium entertainment accessible to students through one affordable, flexible and verified streaming experience. Value Proposition: A discounted streaming package that combines premium content, simple student verification and flexible subscription options. Strategic Pillars: - Affordability - Simple eligibility verification - Relevant student content - Flexible subscription management - Long-term customer relationship Product Principles: - Verification should be fast - Pricing should be transparent - Subscription management should be self-service - The experience should work well on mobile devices Success Metrics: - Student subscription conversion rate - Verification completion rate - Monthly active users - Six-month retention

Product Vision Generator

Example in action

Tags